The We Take Care™ Story

The Maple Leaf brand has been around since 1898 and today our products are used in over two-thirds of Canadian households. At Maple Leaf Foods, we understand consumers want confidence in the safety of the food they buy.

Our Maple Leaf brand commitment, We Take Care™, is to provide our consumers with the highest level of food safety assurance. The care we take in our Maple Leaf brand touches every product we produce and represents a guarantee of quality that cannot be beaten. We deliver on our We Take Care™ promise to put consumers first by following our Three P’s of Food Safety: Prevention, Preparedness and Proof.

To learn more about Maple Leaf’s commitment to food safety, click here to obtain a copy of our We Take Care™ brochure.

To learn more about the Canadian Partnership for Consumer Food Safety Education please click here.